<p>GEPUR founders Katya and Oleg Sadovskyi took the stage at the <a href="https://www.instagram.com/ukrainian.marketing.forum?igsh=MTBnMXdhbWhoMjZq">Ukrainian Marketing Forum</a> — the largest platform for exchanging strategies and ideas. They shared their experience of transforming GEPUR into a brand that today does more than simply create clothing — it sets the trends for modern femininity.</p><p><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/6784fb8e1dbe5056c51af12c0f20c733.JPG" alt="Katya and Oleg Sadovskyi at the Ukrainian Marketing Forum - photo 1"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/ca04c4c3c2b399a137d6caf956a2ba3f.JPG" alt="Katya and Oleg Sadovskyi at the Ukrainian Marketing Forum - photo 2"></p><h2>How Packaging Changed the Game</h2><p>The brand's story began in 2010 with wardrobe essentials, but even then, Katya and Oleg were focused on detail. Even packaging became a competitive advantage at a time when the market had not yet given it much thought.&nbsp;<br>The first strategic step was moving away from dependence on marketplaces. The decision to launch their own website was risky due to concerns about losing traffic, yet it was this very step that opened the door to real growth.</p><h2>Scaling Strategy and the Move into Premium</h2><p>The second stage of the transformation involved changing the pricing model and aligning prices. This made it possible to generate more revenue, which, in turn, allowed the brand to scale its marketing and significantly increase customer flow.&nbsp;<br>Offline stores, initially perceived as a challenge, became a key point of trust. Thanks to its physical presence, the brand was no longer seen as merely an “online story,” confirming its status as a real and reliable player in the market.&nbsp;<br>However, the true ideological shift came with the move into the premium segment. The first collection, created as a product with profound meaning and uncompromising quality, fundamentally changed the perception of GEPUR. As the brand's CEO and co-owner <a href="https://gepur.com/en/blog-author/oleg-sadovsky">Oleg Sadovskyi</a> noted:&nbsp;</p><blockquote><p>“A €600 dress begins with saying no to a €3 dress.”</p></blockquote><figure class="image"><img src="https://img.gepur.com/all_blog_images/posts_images/c3c81c60d9cb495896949dcfd2286602.JPG" alt="Katya and Oleg Sadovskyi on stage at the Ukrainian Marketing Forum"></figure><h2>Clothing as Emotional Support and a Manifesto</h2><p>The full-scale war brought an unexpected insight: even in the most difficult times, women buy a feeling. Occasionwear and dresses, which are part of GEPUR's DNA, became a way for customers to support themselves and find inner strength.&nbsp;<br>Today, the brand's role extends beyond fashion — it is about emotion and the opportunity for self-expression. Katya Sadovska's vision has given rise to manifestos, exclusive communities and landmark events for women. One such event took place on May 23. <a href="https://diva.gepur.com/">Divas Do Wellness</a> is a conference about happiness and the art of living with pleasure.</p><h2>The Price of Transformation and a New Level of Quality</h2><p>Every evolution requires letting go of the old. GEPUR's transformation involved conscious sacrifices — fewer styles, less random traffic and a more expensive product. In return, however, the brand gained a different quality of customer and a fundamentally new standing in the market.</p><p>We are proud of the leaders who are scaling Ukrainian aesthetics and inspiring the entire market to move forward!</p><p>See how it all went in the <a href="https://www.instagram.com/reel/DXuYOHEjYe_/?igsh=MXMxNDkzNm9wazVtbg==">video.</a></p>

The Sadovsky family at the marketing forum

Shop from UAH 5,000 and enter the giveaway

<p>We’re turning 16! It has been an incredible journey from the very first sketch to creating the largest DIVAS community. We want to thank you for being with us and invite you to celebrate our Birthday together at the <strong>main event of the year</strong>.</p><h2>Super Prize: Divas Do Wellness&nbsp;</h2><p>We are giving away 2 tickets to DIVAS DO WELLNESS – the biggest conference about happiness and the art of living with pleasure. This is your chance to become part of a celebration you will remember forever.</p><h3>But that’s not all! We are also giving away:</h3><ul><li>A weekend in Odesa at SPATIUM</li><li>A UAH 16,000 certificate from GEPUR</li><li>A necklace from Grains de Verre</li></ul><h3>How to enter the giveaway?</h3><ol><li>Make a purchase of <strong>UAH 5,000 or more</strong> during the period from <strong>May 1 to May 16</strong>.</li><li>The purchase can be made online or in any GEPUR store.</li><li>Each receipt from UAH 5,000 automatically becomes your chance to win. More receipts mean more chances.</li></ol><h3>When will the results be announced?</h3><p>On <strong>May 16</strong>, we will choose the winners live. Don’t put happiness off until later — it begins with a new dress.&nbsp;<br>&nbsp;</p>

WIN TICKETS TO DIVAS DO WELLNESS AND A WEEKEND IN ODESA

Queues on the street and the atmosphere of a social holiday

<p>We are deeply touched by such a warm welcome! So many emotions, new connections, hugs, and queues stretching out onto the street… Thank you to everyone who spent this day with us. We truly felt how much you had been waiting for us.</p><p><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/7c931a6d76b6080afa24d04f3abb32d5.JPG"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/816c47a8d1d990c0b50ed6ba2712b56a.JPG"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/50ed0683a0138204d1a8430ca7c2c385.JPG"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/ed4ba02aee8e8220437cea92206192ed.JPG"></p><p>A special thank you to our partners who helped create the празднич atmosphere:</p><p><a href="https://www.instagram.com/zola_cosmetics/">Zola Beauty</a>, <a href="https://www.instagram.com/holy.com.ua/">holy</a>, <a href="https://www.instagram.com/jokoblend/">Joko Blend</a>, <a href="https://www.instagram.com/cosmo.drugs/">Cosmo.drugs</a>, <a href="https://www.instagram.com/g.bar.dnipro/">G×Bar Dnipro</a>, <a href="https://www.instagram.com/baletrisa_stretch/">Baletrisa Stretch</a>, <a href="https://www.instagram.com/esl.school.ua/">ESL</a>, <a href="https://www.instagram.com/berry_avenue.dp/">Berry Avenue</a>, <a href="https://www.instagram.com/buketna_dp/">Buketna</a>.</p><p>And thank you to the partners who made it possible for us to raffle off amazing prizes and give our guests unforgettable experiences:</p><p>A Vienna + Budapest trip from <a href="https://www.instagram.com/tury.dnepr.psn/">Poikhaly z namy</a></p><p>A weekend in Bukovel at <a href="https://www.instagram.com/glacier.premium.apt/">Glacier Premium Apartments</a></p><p><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/30a539e010d4acd41fa0e1f0a0f6396f.jpg"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/b5a3abe4697f092ed2b3d8a087bee649.jpg"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/4b29aacebd550312550d7211d155cd58.jpg"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/9e752b281500ade0c6b1a98714293c67.jpg"></p><p><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/33e813e383c93a84f459adc53d12070b.jpg"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/dc265b0b276b7e268081a14266c8767e.jpg"></p><p>Watch the <a href="https://www.instagram.com/reel/DWlbuweDfJR/?igsh=MWk2ZngyYXYxcXdjNQ== ">video of how it all went</a> and come visit our new space!</p><p>GEPUR in Dnipro is all about community, support, and a love for aesthetics. We continue to expand across Ukraine and are already looking forward to meeting you again!</p>

HOW WAS THE OPENING OF GEPUR IN DNIPR?

Dnepr, we are officially opening for you!

We are the first in Ukraine to create a capsule made from UMORFIL® fabric.

<p>In March 2026, the GEPUR brand introduced <a href="https://gepur.com/bestidea/collagen">COLLAGEN SKINWEAR</a> — the first capsule collection in Ukraine created from the innovative bionic fiber UMORFIL® N6U®. The fabric contains marine collagen peptides integrated into the thread at the molecular level thanks to patented supramolecular technology. GEPUR spent months testing it to make sure: this capsule would change the perception of comfort.</p><p>At the core of the collection is the innovative bionic fiber UMORFIL® N6U® — the result of supramolecular technology that made it possible to combine marine collagen peptides with nylon at the DNA level of the thread. In this way, the fabric is “alive” — it responds to the skin. When it gets hot, it provides a light cooling effect. When the skin is dehydrated (especially in winter or on a plane), it helps retain moisture within.</p><figure class="image"><img src="https://img.gepur.com/all_blog_images/posts_images/d86d9d215f34055c0d11f65046f281a1.webp"></figure><h2>What is UMORFIL® and how does collagen get into the fabric?</h2><p>GEPUR lives in the era of biohacking: we optimize sleep, nutrition, and workouts to feel at our peak. But have you ever thought about how clothing affects your biology?</p><p>When you are in the office or at a meeting, your body is often under stress from air conditioning or heating. GEPUR collagen bodysuits and long sleeves create a stable microclimate, preventing the skin from drying out. During long trips, the body loses a lot of resources. At such moments, COLLAGEN SKINWEAR clothing works like a rehabilitation cocoon, preserving water balance and minimizing fatigue from contact with rough seat surfaces.&nbsp;<br>At the core of the collection is a bionic fiber — the result of a technology that made it possible to combine marine collagen peptides with nylon at the DNA level of the thread. This kind of fabric enters into a dialogue with the body, offering a set of unique properties:</p><ul><li>COLLAGEN &amp; BIOBASED: At the core is natural marine collagen. It is an environmentally friendly (Sustainable) material that makes the fabric as close as possible to the biological composition of your skin.</li><li>SILKY TOUCH: Forget friction or discomfort. The fabric has a silky texture that gives the feeling of a continuous gentle touch.</li><li>STRETCH &amp; SECOND SKIN: Thanks to incredible elasticity, the garments adapt perfectly to the contours of the body. This is the signature GEPUR fit that highlights the silhouette without restricting freedom of movement.</li></ul><p><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/b378ec5063d9eca5e9e0f08e542dcd78.webp"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/47415285f5f303b85069cb242fe34448.webp"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/7a15e79f6ea432167a2e75d2fa3d00e2.webp"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/567d5b805ed0d08247f276fb156741ee.webp"></p><h2>What does this give you in practice?</h2><p>COLLAGEN SKINWEAR is your care tool that works 24/7 in several directions:</p><ul><li>Hydration control (HYGROSCOPIC): Collagen amino acids naturally retain water molecules. Laboratory tests confirm that under UMORFIL® fabric, the skin maintains a moisture level 15–20% higher. This is your mobile “rehabilitation cocoon.”</li><li>Thermoregulation (COOLING): When it gets hot, the fiber instantly dissipates excess heat. The natural cooling effect creates a stable microclimate both in the office and during active movement.</li><li>Protection and freshness (UV PROTECTION &amp; DEODORIZATION): Collagen peptides work like an invisible SPF, absorbing part of ultraviolet radiation. At the same time, the fabric has natural antibacterial properties that provide long-lasting odor control and a feeling of cleanliness.</li><li>Durability (HIGH ABRASION): Despite its softness, the material is extremely resistant to wear. Your favorite bodysuit will maintain its perfect shape and properties even after repeated washing.</li></ul><h2>Why should your next bodysuit be made with collagen?</h2><ul><li>Inner calm begins with what touches you. The fabric is completely hypoallergenic, causes no irritation, and feels as if it embraces you throughout the day.</li><li>The first in Ukraine: COLLAGEN SKINWEAR by GEPUR is the first collection made from UMORFIL® fabric in Ukraine. Before the release of this capsule, the material was available only in narrow niche segments of the global textile industry. GEPUR made this technology accessible to the Ukrainian market.</li><li>Signature GEPUR fit: the fabric is only half the success. COLLAGEN SKINWEAR bodysuits and long sleeves fit like a “second skin.” They do not squeeze, slip, or remind you of themselves. GEPUR considered every line of the female body so that you feel confident in every movement.</li><li>24/7 effect: these clothes work for you while you work, rest, or travel. It is a beauty ritual that takes no time — you simply get dressed and feel better.</li></ul><p><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/95067fb679cff14445c316b59198719f.webp"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/92b3f13b3af1956c1457664a24870e5e.webp"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/3c1322461f74eaefe759a6b843f8b9e8.webp"><img class="image_resized" style="width:25%;" src="https://img.gepur.com/all_blog_images/posts_images/a0daf969f437e7780d1e0218015163c2.webp"></p><p>The ocean is in your hands, and its energy is on your skin. Allow yourself this experience that cannot be described in words — only through sensations.</p>

Biohacking Your Wardrobe with Collagen Skinwear

We took the ocean's excess to give the body the best

<p>Collagen is usually taken as a supplement or looked for in facial serums. GEPUR decided to go further. What if collagen could be worn? What if clothing became a daily beauty ritual, caring for your skin 24/7?</p><p>Ukrainian brand GEPUR has developed COLLAGEN SKINWEAR, a capsule collection — the first clothing line in Ukraine made from UMORFIL® N6U® bionic fiber with marine collagen peptides. The collection became available for purchase on March 10, 2026.</p><h2>Ocean DNA: from fish scales to premium fabric</h2><p>The story of this collection begins with an environmental manifesto. GEPUR believes that true beauty does not require sacrifice — it only requires love and intelligent technology.</p><p>The fabric is made using innovative UMORFIL® N6U® bionic fiber. Its origin is pure upcycling magic:</p><ul><li>From the depths to you: according to UMORFIL®, producing 1 kg of fiber uses 500 g of fish scales — a byproduct of the food industry that would otherwise end up in landfills and pollute the environment.</li><li>Molecular transformation: thanks to patented supramolecular technology, marine collagen peptides (amino acids) are integrated directly into the fiber structure itself.</li><li>This is not just a coating: because the collagen is built in at the molecular level, its properties do not wash out or disappear after laundering.</li></ul><p><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/6695a86d7349dd12c48ab435bbfee72e.jpg" alt="Clothing made from collagen fabric by Gepur"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/40381813852aa979ed68e59e674ccda0.jpg" alt="Clothing made from collagen fabric by Gepur"></p><h2>Why does your skin recognize this fabric?</h2><p>The name UMORFIL® comes from the Latin Umor (moisture) and the French Fil (yarn). And that perfectly describes the feel of the collection.</p><p>Science-backed bionic properties:</p><ul><li>Continuous hydration: according to In Vitro laboratory tests, skin under UMORFIL® fabric retains a hydration level 15–20% higher than under standard nylon. This makes it an ideal choice for those with sensitive skin.</li><li>Natural cooling effect: academic studies have confirmed that UMORFIL® offers higher breathability and effective moisture wicking. This provides a light cooling sensation and comfort even in warm climates.</li><li>UV protection: the fiber has a natural barrier against ultraviolet radiation.</li><li>Durability: the fabric withstands 100+ washes without losing its softness or beneficial properties.</li></ul><figure class="image"><img src="https://img.gepur.com/all_blog_images/posts_images/ea2bc18a60b5ed29b2a63a7f501349ce.jpg"></figure><h2>The concept: COLLAGEN IS A RITUAL</h2><p>GEPUR created COLLAGEN SKINWEAR around three key states you will feel the moment you put on a bodysuit or long sleeve:</p><ul><li>Sensory experience: conscious luxury that does not need to be proven with logos. It is confidence that comes from within.</li><li>Movement and body: adaptive stretch and a second-skin effect. The clothing does not press, slip, or constantly remind you of itself.</li><li>Mental comfort: inner calm begins with a sense of physical safety. This is support through a gentle touch.</li></ul><h3>4 pieces — 4 meanings</h3><p>COLLAGEN SKINWEAR by GEPUR consists of four styles — two bodysuits and two long sleeves — in two colors: Milk Skin and Black Silk. This is the first capsule collection made from UMORFIL® fabric in the Ukrainian fashion industry.</p><ul><li>CALM (Embodiment): a quiet harbor where softness reigns.</li><li>MOVE (Freedom): a rhythm without limitations.</li><li>FORM (Silhouette): confidence in every line.</li><li>ICON (Art): the body as the ultimate statement.</li></ul><p>Nature’s palette:</p><ul><li>MILK SKIN (Soft milky shade): purity. Calm. Light.</li><li>BLACK SILK (Deep black): silence. Strength. Depth.</li></ul><p><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/2d4ed6e54807cdeee357c72a6d8cb8b4.jpg" alt="Clothing made from collagen fabric by Gepur"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/ddd5d2f0d6c9114fd2f5a6c307d9d35e.jpg" alt="Clothing made from collagen fabric by Gepur"></p><h2>How does clothing enhance your skincare routine?</h2><p>COLLAGEN SKINWEAR is the perfect first layer and a long-term investment in your comfort and skin health.</p><p>If you apply a moisturizing body lotion, let it absorb, and then put on a collagen bodysuit, the hydrating effect lasts longer because the fabric does not pull moisture from the skin (unlike regular synthetics or rough cotton), but helps retain it.</p><p>This is a functional solution for specific real-life situations:</p><ul><li>For travelers: airplane cabin air is dry, which stresses the skin. A collagen long sleeve helps maintain hydration during long flights so that after landing you look and feel fresh.</li><li>For those with sensitive skin: if you often experience redness, itching, or tingling from regular clothing, this bionic fabric can be a relief. It is hypoallergenic and tested In Vitro for the absence of irritants.</li><li>For city dwellers: thanks to natural thermoregulation and UV protection, this clothing is ideal for an active day. You do not overheat indoors and stay protected outside.</li></ul><h2>Care Guide: how to preserve the magic of collagen</h2><p>Collagen is integrated into the fiber at the molecular level, so it does not wash out. However, to keep the fabric structure in perfect condition for years, follow these simple rules:</p><ul><li>Gentle washing: choose the “Delicate Wash” or “Hand Wash” cycle at a temperature no higher than 30°C.</li><li>Mild detergents: use liquid gels for delicate fabrics. Avoid bleach — collagen loves gentleness.</li><li>Natural drying: avoid tumble dryers. It is best to dry the garments flat on a horizontal surface. Collagen fibers naturally recover their shape, preserving the same silkiness you felt during the first fitting.</li></ul><h2>Why is this the ethical fashion of the future?</h2><p>COLLAGEN SKINWEAR is GEPUR’s step toward fashion that thinks. By using secondary ocean resources, the brand creates an exclusive product that both beautifies and performs.</p><p>GEPUR took what was excess from the ocean to give your body the very best. Try molecular luxury to the touch.</p>

COLLAGEN SKINWEAR: A Transformation Story

<p>We want to give you a true miracle and make your New Year's wish come true. That's why we're launching the most generous giveaway of the winter – worth half a million hryvnias.</p><h3>What exactly are we giving away?</h3><p>The winners will receive holiday certificates worth up to 5,000 UAH.</p><h3>How to participate in the giveaway?</h3><p>1. Make any purchase online or offline from <strong>3,000</strong> UAH by December 24.</p><p><i>Every 3,000 UAH = 1 chance to win.</i>&nbsp;<br><i>Every 6,000 UAH = 2 chances. And so on.</i></p><p>2. Are you purchasing through the app? Double your chances!</p><p><i>3000 UAH = 2 chances to win.</i></p><p>The more chances, the closer you get to your dream look!</p><h3>Advent Calendar: 25 Looks for Inspiration</h3><p>From December 1st to 25th, our <a href="https://gepur.com/en/advent-calendar">festive advent calendar</a> will be available on our website. Each day, a new window will open with a ready-made look. These are tips and festive ideas for your shopping. Look, get inspired, buy – enter the drawing for a festive gift certificate.</p><h3>When will the draw results be?</h3><p>December 25th. On Christmas Day, we'll send the winners a message via email or Viber, and our managers will also contact them personally.</p><p><strong>This will be a big event – ​​with many happy stories! ❤️</strong>&nbsp;<br>&nbsp;</p>

500,000 for Christmas: Festive Raffle

The conference will take place on September 20 in Kyiv.

<p>Do you want to become a participant in the most important business event of the fall? &nbsp;You have a chance to win 1 of 15 tickets!</p><p>DIVAS DO BUSINESS brings together ambitious women, leaders and entrepreneurs to inspire, share experiences and create a circle of support and strength.</p><p>Among the speakers: Yaroslava Gres, Ramina Eshakzai, Kateryna Sadovska, Inna Miroshnychenko, Anastasia Skalnytska, Tanya Storozhenko, Olena Adamova.&nbsp;&nbsp;<br>The host is Oleksandra Kucherenko.</p><h2>How to participate in the ticket draw?</h2><ul><li>Make any purchase on the GEPUR website by September 14th.</li><li>Automatically become a participant in the draw.</li><li>Wait for the results - we will announce the winners on September 15.</li></ul><h2>What does the winner get?</h2><ul><li>A Standard, Business or VIP ticket to DIVAS DO BUSINESS.</li><li>Networking with strong women, brand founders, entrepreneurs and thought leaders.</li><li>Participation in the charity project of the Maria Efrosinina Foundation "Successful", which helps women affected by war. Part of the funds from the conference will go to support their recovery and new opportunities.</li></ul><h2>Why is it worth attending the event?&nbsp;</h2><ul><li>Inspiration from the success stories of famous women.</li><li>Practical advice and cases in business and leadership.</li><li>The opportunity to find like-minded people and make new contacts.</li><li>Access to a unique atmosphere of female support and strength.</li></ul><p><strong>Don't miss your chance! Make a purchase and get the opportunity to visit </strong><a href="https://diva.gepur.com "><strong>https://diva.gepur.com!</strong>&nbsp;</a>&nbsp;<br>&nbsp;</p>

Win a ticket to DIVAS DO BUSINESS

Be part of a special event and receive gifts 23-26.05

<p>Celebrating 15 years of love for fashion! Sister, you are part of our great history.</p><h3>Gifts from our friends</h3><p>You can get gifts when shopping in offline stores in Kyiv and Odessa or when ordering on Instagram.</p><p>Buy for an amount of 3000 UAH and get a surprise from one of your favorite brands:</p><ul><li><a href="https://www.instagram.com/femi.bracelet/"><strong>FEMI</strong></a>. Bracelets with phrases of power, reminding you of important things every day.</li><li><a href="https://www.instagram.com/vinasvitu_kiev_/"><strong>WINES OF THE WORLD</strong></a>. Elite wines from around the world for special moments.</li><li><a href="https://www.instagram.com/chornomorka_ru/"><strong>CHERNOMORKA</strong></a>. Fresh fish and seafood, prepared with love.</li><li><a href="https://www.instagram.com/qiso.ua"><strong>QISO</strong></a> Planners and notebooks that help organize your thoughts.</li><li><a href="https://www.instagram.com/dott_skin"><strong>DOTT</strong></a>.</li><li><a href="https://www.instagram.com/evoderm.store/"><strong>EVO DERM</strong></a>. Ukrainian cosmeceuticals with international certification.</li><li><a href="https://www.instagram.com/look.at.rob"><strong>ROB</strong></a>. A brand of decorative cosmetics for shaping the look with Italian roots and Ukrainian character.</li><li><a href="https://www.instagram.com/strawberry_albi"><strong>STRAWBERRY ALBI</strong></a>. Juicy strawberries in Belgian chocolate.</li><li><a href="https://www.instagram.com/love_epil_ukraine"><strong>LOVE EPIL</strong></a>. An international network of laser hair removal studios that gives women confidence, comfort and freedom every day.</li><li><a href="https://www.instagram.com/flo.lux"><strong>FLO LUX</strong></a>. Bouquets that convey emotions without words.</li></ul><h3>The main event is 24.05 in <a href="https://gepur.com/uk/shops/kyiv/gepur-respublica-park">Respublika Shopping Mall</a></h3><p>We took care of every detail to make this day a celebration of warmth and unforgettable emotions.</p><ul><li>Buffet with oysters, strawberries in chocolate and sparkling wine</li><li>Meet our team</li><li>Gifts and an atmosphere of love</li></ul><h3>Surprises online</h3><p>Birthday Cards are waiting for you on the website – win a discount on holiday shopping.</p><ul><li>100 UAH – when purchasing from 500 UAH</li><li>200 UAH – from 1000 UAH</li><li>300 UAH – from 1500 UAH</li><li>400 UAH – from 2000 UAH</li><li>500 UAH – from 2500 UAH&nbsp;</li></ul>

GEPUR BIRTHDAY Celebration Program

We give 200 UAH for all dresses for purchases from 2500 UAH until the end of February

<p>Warm jackets are going into hibernation soon – is your closet ready to wake up?</p><p><strong>from 17 to 28.02</strong> you can get <strong>200 UAH on all dresses when you buy from 2500 UAH on the website </strong>. Activate the promo code <strong>200DRESS</strong> when placing an order and enjoy the anticipation of blooming.&nbsp;</p><h2>7 fashionable dresses this spring</h2><p>Spring is coming soon, so it's time to add a trendy dress of 2025 to your wardrobe.</p><h3>1. Babydoll</h3><p>Light and playful – perfect for the spring mood. Choose models made of soft fabrics and light shades for a romantic look.</p><p><a href="https://gepur.com/product/plate-47798"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/36cb3051101d97446df548ada52ce520.webp" alt="Pink mini dress with flared skirt"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/10fa3aec95824970899b6216b6a77563.webp"></a></p><p><a href="https://gepur.com/product/plate-47798">https://gepur.com/product/plate-47798</a></p><h3>2. Made of soft eco-leather</h3><p>Eco-leather always looks stylish and modern. Shirt dresses or wrap-around models are bold and elegant at the same time.</p><p><a href="https://gepur.com/product/plate-47109"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/a33f36461eddbbce3cce5e9c1b88af44.webp" alt="Black leather dress with accent cutouts"><img class="image_resized image_resizdth" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/e63fbd79bf80f5ec1bdc3739e9219940.webp" alt="Black leather dress with accent cutouts" :5=""></a></p><p><a href="https://gepur.com/product/plate-47109">https://gepur.com/product/plate-47109</a></p><h3>3. Velvet of different lengths</h3><p>Velvet is a luxury fabric that is relevant at any time of year. It gives a feeling of comfort and sophistication.</p><p><a href="https://gepur.com/product/plate-47981"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/f32c03726f491e8d42888b2162ee2a19.webp" alt="Black Velvet Mini Dress with Strap"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/b1f52583e1f29a8043afb56c5026ca3b.webp"></a></p><p><a href="https://gepur.com/product/plate-47981">https://gepur.com/product/plate-47981</a></p><h3>4. Off-the-shoulder</h3><p>Choose a lightweight style in your favorite shade for a walk around town or an evening date. Add a small bag to the look.</p><p><a href="https://gepur.com/product/plate-47808"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/4a2bf733e52d3e661972c924f47a9e53.webp" alt="Brown eco-suede maxi dress"></a><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/f24889cead3e674ae56ec011708cf479.webp"></p><p><a href="https://gepur.com/product/plate-47808">https://gepur.com/product/plate-47808</a></p><h3>5. With flounces and ruffles</h3><p>Nothing emphasizes femininity like styles with airy sleeves and details on the hem. This is an ideal option for spring walks and romantic evenings.</p><p><a href="https://gepur.com/product/plate-47814"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/010b5c3844141a0e8f09a9bf0c9efdc3.webp" alt="Brown Exomashi Maxi Dress with Slit"></a><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/90218ec7bfda4066a584fe1954624393.webp"></p><p><a href="https://gepur.com/product/plate-47814">https://gepur.com/product/plate-47814</a></p><h3>6. With draping</h3><p>Choose a mini with draping at the waist in a classic color. Combine it with shuttles and minimalist accessories.</p><p><a href="https://gepur.com/product/plate-47757"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/cf1e459edd21a7a7def3af8bb376309d.webp" alt="Red mini dress with draping"></a><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/9865fead7f68d9eda73a1c42961d61d7.webp"></p><p><a href="https://gepur.com/product/plate-47757">https://gepur.com/product/plate-47757</a></p><h3>7. With a floral print</h3><p>Floral motifs remain relevant this spring. From small wildflowers to large tropical patterns, choose according to your heart.</p><p><a href="https://gepur.com/product/plate-47982"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/c6536955291bbbccb1a4db37dd1827ba.webp" alt="Copper Dress With Peony Floral Print"><img class="image_resized" style="width:50%;" src="https://img.gepur.com/all_blog_images/posts_images/5bd6eafe53f1346a09a9289765a472dc.webp" alt="Copper dress with peony floral print"></a></p><p><a href="https://gepur.com/product/plate-47982">https://gepur.com/product/plate-47982</a></p><p>Get ready for the new season with GEPUR and <strong>don't forget to use the promo code</strong> for a discount ❤️&nbsp;</p>

12 days until spring – prepare your images

From 13 to 15.02 get a miniature perfume for a purchase of 2500 UAH and discover your scent of love

<p>From 13 to 15.02, get a miniature perfume for a purchase of 2500 UAH and discover your scent of love. Sister, this is a perfume valentine for you. Make yourself the perfect gift for Valentine's Day!</p><p><strong>Miniatures of fragrances that you can get for a purchase of 2500 UAH from 13 to 15 February:</strong></p><p><strong>White Tie</strong>. Woody, spicy.&nbsp;&nbsp;<br>Feels like dawn on an island.&nbsp;&nbsp;<br>Violet, osmanthus, saffron.</p><p><strong>Mocha Mousse</strong>. Oriental, spicy.&nbsp;&nbsp;<br>Feels like a hug on a warm evening.&nbsp;&nbsp;<br>Vanilla, sandalwood, oak.</p><p><strong>Undress</strong>. Floral, woody.&nbsp;&nbsp;<br>Feels like the first day of vacation.&nbsp;&nbsp;<br>Bergamot, peach, coconut.</p><p><strong>Window Cocktail</strong>. Floral, fruity.&nbsp;&nbsp;<br>Feels like a cocktail with a girlfriend.&nbsp;&nbsp;<br>Blackberry, mango, iris.</p><p><strong>After Five</strong>. Musky, woody.&nbsp;&nbsp;<br>Feels like a romantic date.&nbsp;&nbsp;<br>Rose, milk, amber.</p><p><strong>Diva</strong>. Oriental, woody.&nbsp;&nbsp;<br>Feels like the moment when you shine.&nbsp;&nbsp;<br>Orange, cyclamen, cedar.</p><p><strong>Little Black Dress</strong>. Fruity, gourmand.&nbsp;&nbsp;<br>Feels like a seductive look.&nbsp;&nbsp;<br>Apricot, orchid, cream.</p><p><strong>Black Tie</strong>. Floral, fruity.&nbsp;&nbsp;<br>Feels like a luxurious dinner.&nbsp;&nbsp;<br>Jasmine, amber, cedar.</p><p><strong>Corset</strong>. Floral, fruity.&nbsp;&nbsp;<br>Feels like a sweet day from.&nbsp;&nbsp;<br>Raspberry, pineapple, cream.</p><p><strong>Velvet</strong>. Oriental, spicy.&nbsp;&nbsp;<br>Feels like peace by the fireplace.&nbsp;&nbsp;<br>Spices, cocoa, dried fruits.</p><p><strong>YOU CAN DO ANYTHING</strong>❤️&nbsp;&nbsp;<br>&nbsp;</p>

VALENTINE’S GIFT

Add some love to your cart and get a gift

<p>Love can be different, but a new look always fills the heart with joy. Why wait for a surprise if you can make it yourself?</p><p>From February 10 to 15, we give <strong>200 UAH</strong> for your next purchase for any of your orders!</p><p><strong>How to get a gift promo code?</strong></p><ul><li>Make a purchase online or offline</li><li>Get a promo code for 200 UAH.</li><li>Use it until 31.03.25 on full-priced items</li></ul><p>&nbsp;This is the perfect opportunity to treat yourself to new items from your favorite collections. Trends to add to your wardrobe this year: drapes, corset silhouettes, tweed, lingerie styles, Mocha Mousse color.</p><p>&nbsp;</p><p><i>Start with self-love… and shopping&nbsp;❤️&nbsp;</i></p>

+200 UAH for your next shopping

It's a real miracle to be in the city of dreams and love during the holidays!

<p>All girls know that Paris is always a landmark trip that is worth experiencing at least once in a lifetime to feel like a part of something bigger and unforgettable. We want you to immerse yourself in the fabulous fashion world and imagine yourself as the heroine of a fashion film. Get ready to say:<i>“Bonjour, Paris!”.</i>&nbsp;</p><h2>How to participate?</h2><ul><li>Make a purchase (online or offline) from <strong>2800</strong> UAH between December <strong>2</strong> and <strong>26</strong>.</li><li>Wait for the announcement of the results of the drawing <strong>December 28</strong> on our Instagram<a href="https://instagram.com/gepurofficial">&nbsp;@gepurofficial</a>.</li></ul><p>And who, if not your best friend, should be next to you at this moment? Festive lights, the noise of the Seine, the magic of the Louvre and you - in the center of the most amazing capital of high fashion.</p><h2>What awaits the winner?</h2><p>You will receive a certificate for a trip to Paris from a travel agency, covering travel expenses and accommodation for you and your friend. You will be able to choose any date of the trip.</p><p><strong>So, go ahead to your dreams!</strong>&nbsp;<br><strong>Paris is closer than it seems ❤️</strong></p>

Win a trip to Paris with your sister

From 25 to 28.11 we will delight you with pleasant discounts. Every day is special. You can… everything!

<p>A good opportunity to create ideal images, because the selected categories of clothes please with pleasant prices.&nbsp;</p><p>Sister, the number of goods on discounts is limited, so plan your shopping now:</p><h3>25.11 – Day of Coziness</h3><p><i>-15% on </i><a href="https://gepur.com/catalog/verhnyaya-odezhda"><i>outerwear</i></a><i>, </i><a href="https://gepur.com/catalog/pidzhaki"><i>jackets and vests</i></a><i>. As soon as you wrap yourself in your favorite down jacket or elegant coat, everything around you becomes warmer. With such clothes, you are ready for walks around the city, meetings with friends or just a cozy day for yourself. Your style speaks of comfort, but always with a touch of charm. Welcome the cold season with comfort.</i></p><h3>11/26 – Confidence Day</h3><p><i>-15% on </i><a href="https://gepur.com/catalog/dzhinsy"><i>jeans</i></a><i>, </i><a href="https://gepur.com/catalog/bryuki"><i>pants</i></a><i>, </i><a href="https://gepur.com/catalog/yubki"><i>skirts</i></a><i> and </i><a href="https://gepur.com/catalog/shorty"><i>shorts</i></a><i> .&nbsp;There is something special about the perfect fit of jeans – it’s like your superpower for the day. A skirt can add playfulness or severity, and trousers and shorts are always a stylish option. Clothes help tell the world: "I am here, and I know what I want." Confidence begins with your reflection in the mirror.</i></p><h3><i>27.11 - Hug Day</i></h3><p><i>-20% on </i><a href="https://gepur.com/catalog/dzhempery-1606902618"><i>jumpers</i></a><i>, </i><a href="https://gepur.com/catalog/vyazannye-svitera"><i>sweaters</i></a><i>, sweatshirts - things that seem to be created for hugs. Coziness looks exactly like this. This is your own comfortable cocoon in which you want to live all day. Surround yourself with warmth and look stylish. Because what could be better than clothes that give you a sense of inner harmony?</i></p><h3><i>28.11 – Charm Day</i></h3><p><i>-20% on </i><a href="https://gepur.com/catalog/platya"><i>dresses</i></a><i> and </i><a href="https://gepur.com/catalog/platya"><i>corsets</i></a><i>. Ideal for a bright and unforgettable outing.&nbsp; Just put on your favorite look, and you already feel how the world around you changes. Remember: the main character of the evening is you. It's time to shine!</i></p><p><i>❤️ P.S. Limited offer. Hurry up to buy the best!</i></p>

Start shopping with discounts

Sister, now your desires are more accessible, which means it's time to fill your cart and make your dream purchases!

<h3>How does it work?</h3><ul><li>Just go to your wishlist and buy your favorite products at a reduced price ❤️</li></ul><p>But hurry! The special offer is valid only from 22-24.11. We want you not to miss this chance.</p>