DNA Collections

Each of these collections has unique prints and techniques that are not repeated: Independent, Soul, Malva, Body, Reborn, Vyshyvanka, Pearl Shine.

These are exceptional products created from culture, ideas and love. They emphasize that a woman can be bright, bold, different.

Besides the patterns there are deep meanings. In the cut there is thoughtful simplicity. In the leather fabric there is a sign of posterity, which we have reinterpreted through the language of fashion.

We do not literally recreate tradition - we feel it, live it and rethink it. Our printed collections have become a recognizable business card of GEPUR and embody that invisible but strong connection with our native land. The connection that we carry within ourselves - in details, colors, symbols.

Take a look at our online catalog. Here you will find authentic clothing with illustrations created in collaboration with Ukrainian artists. Here - a style that has deep roots. And accessories that elegantly complete the image.

Wearing such clothes means popularizing Ukrainian culture, showing its strength and uniqueness in the world. Designs inspired by our land are a message about identity and values ​​that we live by.

DNA – for you who see in fashion not only a trend, but also a voice. Discover yourself through the language of Ukrainian style.